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  • Interaktionstablet, "Spielen macht Spass", Spielzeug Welten Museum Basel, © 2023 SWMB, photo: Henry Freitag

  • Interaction tablet, "Play is serious", Toy Worlds Museum Basle, © 2023 SWMB, photo: Henry Freitag

  • Interaction tablet, "Play is serious", Toy Worlds Museum Basle, © 2023 SWMB, photo: Henry Freitag

  • Interaction tablet, "Play is serious", Toy Worlds Museum Basle, © 2023 SWMB, photo: Henry Freitag

  • Interaction tablet, "Play is serious", Toy Worlds Museum Basle, © 2023 SWMB, photo: Henry Freitag

  • Interaction tablet, "Play is serious", Toy Worlds Museum Basle, © 2023 SWMB, photo: Henry Freitag

Play is serious
Spielzeug Welten Museum Basel

The Spielzeug Welten Museum Basel celebrates its 25th anniversary this year. To mark this occasion, doll’s houses, bears and grocery shops will come to life thanks to augmented reality. Visitors can use tablets to watch the museum’s exhibits become animated. And so, the soup steams in a pot of the doll’s house or notes dance out of the gramophone towards you or a teddy bear tells the story of his development.
In addition, experts explore the history of play and its importance for our development.

Tweaklab did the planning, programming as well as the animations and the sound design for the animated narrated tour.

Commission: Spielzeug Welten Museum Basel
Scenography: Groenlandbasel

Duration of exhibition: 18.03.–30.10.2023